This was MOBX 2015!

Please come back next year.

Event Over

Samuel Hulick (USA)

Samuel Hulick
(Samuel Hulick, MOBX 2015)

Samuel Hulick (@SamuelHulick) is the author of The Elements of User Onboarding. He’s combined UX savvy and a cat-like curiosity for measuring UX impact to become an expert in onboarding. His approach is shaped by over a decade of web experience, theories taken from behavioral psychology, video game design, and even filmmaking.

Frustration drives people to sign up for products in hopes of improving their lives. The space between the intolerable “before” and the ideal “after” is your project’s “improvement trajectory.” And once this is defined, it’s easier to identify key moments in the customer journey and match them to design patterns.

Samuel shares strategies that help you stop hemorrhaging signups. You’ll learn to create quality onboarding experiences that target your users’ frustrations and move them from A to B in their lives, instead of just A to B in your app.

MOBX 2015 Speakers

MOBX Speakers(MOBX 2015 takes place September 11 in Berlin)

  • Brad Frost is a web designer, speaker and writer. He is the author of Atomic Design. Read more…
  • Cat Noone advocates for the little details that make a big difference in design. She is the Co-Founder and Chief Design Officer of Liberio. Read more…
  • Christian Holst is co-founder of Baymard Institute (2009), where he conducts large scale usability studies and creates benchmark databases of leading e-commerce sites. Read more…
  • Christian Kuhn is founder and UX Designer at NUISOL and the author of ‘User Experience Design for Tablets’. Read more…
  • Emma Rozada started her first design-driven technology startup in 2003, a touch-screen based system for restaurants in Bangkok. She is design director and founder of Interaktionsbyrån. Read more…
  • Jenny Gove is a User Experience Researcher at Google, where she conducts research on smartphone and tablet use. Read more…
  • Justin Avery publishes the famous Responsive Design Newsletter and hosts the RWD Podcast. Read more…
  • Marius Veltman is widely regarded to be one of the industries leading experts in rich media development, and HTML5 innovation. Read more…
  • Samuel Hulick is a User Onboarding expert and the author of The Elements of User Onboarding. Read more…
  • Stephen Hay is the author of Responsive Design Workflow (New Riders, 2013). A frequent speaker at industry events. Read more…

Posted January 11, 2015 in: News by Jan

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